Strategy on Viet Nam’s tourism development until 2020, vision to 2030

Head project: Vietnam National Administration of Tourism

Category: Strategy

Year of Publish: 2011

1. Perspective

a) To develop tourism into a key economic sector, accounting for an increasing proportion of GDP, creating a driving force for socio-economic development;

b) To develop tourism in the direction of professionalism and modernism, with focal point; to focus on in-depth development, assuring quality and efficiency while affirming brand and competitiveness;

c) To develop simultaneously domestic and international tourism; to pay attention to international inbound tourism; to strengthen the management of outbound tourism;

d) To develop sustainable tourism tied to the preservation and promotion of cultural values ​​of the nation; to ensure landscape preservation and environmental protection; to maintain security, national defense, social order and safety;

e) To promote social engagement in and mobilize all domestic and foreign resources for investment in tourism development; to make full use of the national potentials and advantages in terms of natural factors, national culture and characteristic strong points of each and every region throughout the country, to strengthen the connections for tourism development.

2. Objectives

a) General objectives

By 2020, tourism would have basically become a key economic sector, which is modern and professional with relatively uniform technical infrastructure; tourism products would have high quality, diversity and prestige, and they are imbued with national identities and able to compete with other countries in the region and the world.

By 2030, Viet Nam strives to become a nation with a developed tourism sector.

b) Specific objectives

– Average growth rate of the tourism industry for the period 2011-2020 would reach 11.5-12% per annum.

– In 2015: Viet Nam would welcome 7-7.5 million international tourist arrivals and 36-37 million domestic tourists; total revenue from tourism would reach US$10-11 billion, contributing 5.5-6% of GDP; the sector would have a total of 390,000 accommodation suites, 30-35% of which are of three to five-star standards; the sector would create 2.2 million jobs, including 620,000 employees working directly in tourism.

– In 2020: Viet Nam would receive 10-10.5 million international arrivals and 47-48 million domestic tourists; total revenue from tourism would reach US$18-19 billion, contributing 6.5-7% of the country’s GDP; total accommodation suites would be 580,000, 35-40% of which are of three to five-star standards; the sector would create 3 million jobs, including 870,000 employees working directly in tourism.

– In 2030: Total revenue from tourism would double that of 2020.

3. Solutions

– Development of tourism products

– Development of infrastructure and technical facilities for tourism

– Training and nurturing human resource for tourism

– Market development, tourism promotion and brands

+ Development of tourist markets:

+ Tourism promotion:

+ Development of tourism brands:

– Investment and policies for tourism development

– International cooperation in tourism

– State management in tourism

4. Action plan

– To perfect institutions, mechanisms and policies and to improve state management in tourism

– Designing strategies on tourism development by field

– Planning and investment for tourism development

– Implementation of programs and plans for tourism development